
Experience
Product Designer
Lodgify | Apr 2023 - Present
Lead a cross-functional team to translate user needs into intuitive designs, creating wireframes, prototypes, and mockups.
Drive user testing and incorporate feedback to refine designs.
Collaborate with engineers for accurate implementation and maintain design consistency within the system.
Present design decisions aligning with business goals to stakeholders.
Design intuitive interfaces that enhance the overall user experience.
Engage in storytelling with data, conducting user research, and sketching to develop robust design solutions.
Utilize prototyping tools such as Figma and Maze to create compelling prototypes.
Implement component-based design patterns, system thinking, and maintain consistency across the product design team.
UX/UI Designer at HP
NACAR - Strategic Design Agency | May 2022 - Apr 2023
User research: understanding the needs and behaviors of users.
Information architecture: structuring and organizing content.Creating low and high fidelity wireframes and prototypes.
User interface design.
Usability testing to evaluate the efficiency of interfaces.
Collaboration with other teams to ensure the product's business goals and technical feasibility.
UX/UI Designer
Ogilvy | Mar 2020 - Apr 2022
Developing user interfaces.
Collaborating with developers and stakeholders to ensure technical feasibility and business goals of projects.
Creating design specifications and guidelines.
Art Director
La Buena | Mar 2019 - Feb 2020
Marketing and advertising
Art Director
TBWA | Oct 2017 - Feb 2019
Marketing and advertising
Graphic Designer/Illustrator
Millieri | Apr 2017 - Sep 2017
Graphic design
Graphic Designer/Illustrator
Holaluz | Apr 2017 - Sep 2017
Marketing and web design

Education
Product Analytics
The Hero Camp | Coming soon (2025)
Behavioral Design & CRO
Mr. Marcel School | 2022
UX/UI Design Advanced course
Mr. Marcel School | 2021
UX/UI Design Bootcamp
Ironhack | 2019
Advertising Creativity & Art Direction Postgraduate
Complot | 2016
Architecture
Polytechnic University of Valencia (UPV) | 2008 - 2014

Soft skills
Critical Thinker
Understanding the nature of a problem is really useful to find a solution for it.
Flexible
The only constant thing in life is change. Being resilient and able to adjust to new situations is the only way.
Team player
To listen actively is as important as being responsible and honest.
Communicator
Conversing with others and setting expectations is crucial to achieve good results.